How to Write a Networking Email
No matter the industry or field you are in, good relationships are the key to building a successful career. In the Digital Age, most professionals need to master the art of relationship building or networking online. Think about it. If you are looking for a job, then the best way to get one is through your network. Alternatively, if you are an entrepreneur who is looking for new customers, the best way is also to connect with second-degree connections – people who are connected to people you already know. So, this article is all about how to write and deliver an effective networking email.
Tips for Creating an Effective Networking Email
Email is just the right channel to achieve your goals with over 90% of professionals checking their emails every day. Using Twitter is too impersonal and sponsoring events is just too expensive. On that note, here are some tips on how to write a compelling social networking email:
- Be Friendly on your Email
When writing your email, it’s important to have a tone that’s casual and professional. In case you don’t personally know who you’re writing to or haven’t spoken to them for some time, it is best to refresh their memory in the first paragraph of your email or introduce yourself first.
- Add Value to Get Value
For a networking letter to be effective there has to be a message in it. Best to provide a summary of your key strengths and ways you’ve benefited your previous employers. This way, they can have an idea of how you can be a good addition to their team.
- Always Be Positive in Your Letter
No matter what reason you are writing, it’s important that you remain positive in your letter. Remember that your reader is doing you a favor, reading your letter even when they have important things to do. With that, make sure you don’t drone on your letter and be concise on what you want to communicate to them. Don’t forget to express your thanks for their time. Don’t be afraid to ask for help in your letter. A good professional is always willing to share experiences and give advice.
- Keep in Touch with Your Networking Contacts
Lastly, for a successful job networking you need to keep in touch with your contacts even when you’re not looking for a job. Just like how others helped you, return the favor and it will surely pay off in the future.
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